Email communication through the web is a standard, especially in the business line. A business that doesn’t utilise email server would be greatly disadvantaged. And while most of us would prefer to save money via free hosting, there are a plethora of concrete reasons to choose a dedicated email hosting solution.
Email hosting – the nutshell
The service that runs email servers is called email hosting, which means that for domain owners who want to use email services, it follows that they need to sign up an email hosting service provider.
Web hosting companies generally offer email hosting features that provide only the basics in virus protection. Furthermore, many email hosting companies get supported by ads. Small and medium-sized businesses aren’t keen on using such services for business purposes since the services are not as good as professional email hosting companies.
So how does your business benefit from email hosting solutions?
You can enjoy peace of mind when you choose professional email hosting companies. The service lets you focus on your business instead of managing tons of emails. It also comes with efficient features including forwarders, aliases, attachments, auto-responders, mailing lists, calendars plus spam and virus protection with IMAP/POP3, blacklists and backups, archiving, folder management, contacts management, and many more.
Moreover, you can access and manage the emails from anywhere through smartphones, web-mail, or Outlook.
Cost-effectiveness. Email hosting services can spare you the trouble of spending extra resources on installing mail servers as well as maintaining technical teams to manage them. Email hosting also offer a far more credible image since email addresses have your business domain name in them (Ex. clientcare@yourbusinessnamehere.com).
Enhanced security: Professional email hosting services are equipped with the industry standard encryption for your emails, which guarantees data encryption. All sensitive data you send out won’t be intercepted or compromised. Email hosting solutions also provide safe access to clients through POP or IMAP. The traffic is also encrypted through passwords and usernames when sent from outside sources to servers for authentication.
Big disk Space: You are likely to get adequate storage space when you sign up with an email hosting solutions provider. While some will offer MB storage, there are others who may offer GB storage per mailbox. Those companies with email hosting plans can provide you with even more space if you need it through easy upgrades.
Better spam protection: Email hosting solutions can block malware and spam with ease. They have effective filtering methods like white-listing and blacklisting, which lets users make configurations which can send spam mails directly to quarantine folders instead of the inbox.
Address book integration: A vital feature that offers a convenient way for storing contacts and then retrieving them quickly. Email hosting service companies offer both Public and Shared address books.
Choosing an email hosting service
Before signing up with any company, it’s important to ask for a free trial period to assess how well they perform. Reading online reviews about them or following client testimonials can also help in finding out which companies are the most affordable for hosting email services.
End Note
The advantages of email hosting cannot be overstated for most companies. If you’re serious about branding and marketing your products and services, then it’s a must to have an efficient, yet affordable email hosting provider to help you succeed.
Lastly, don’t hesitate to get in touch with your chosen hosting service provider for a trial or any clarifications about their services and included features. Best of luck!